The Selected Energy ‘In Hot Water’ street pole campaign uses outdoor media to drive road users online.

The campaign is carried out by Medios Marketing Communications to give our client, Selected Energy, a bit of extra marketing value on the side. Just because we like to give a little something back (and we really really like them).

The ‘In Hot Water’ campaign is updated weekly with news, tweets and tubes on the latest unlucky hot water candidate - keeping the campaign fresh, interactive and tongue-in-cheek. The campaign ends 31 August 2011.

What do you think about the campaign? Share your thoughts here.